# Who are eBay Inc.'s customers? Who does eBay Inc. earn revenue from?
Canonical: https://valuechain.wiki/ebay · Facet: customers · Updated: 2026-09-12T00:00:18.813429+00:00 · Source: ValueChain.wiki (cited money-flow graph)

**Citable summary**: eBay Inc. discloses no named confirmed revenue counterparties; 2 relationships are tracked as undisclosed/aggregate. Per the valuechain.wiki graph: 2 revenue edges, backed by 2 dated sources, 1 of them primary filings (as of 2026-09-12).

### 마켓플레이스 수수료 지급 고객 (high)
- metric: Amount $9.1B · FY2025 · Revenue from marketplace fee-paying customers
- note: Sellers and some buyers pay for transaction connection, listings and features, store subscriptions, foreign exchange, and shipping-related services. Marketplace revenue from this customer group was $9.107 billion in FY2025.
- [confirms] SEC EDGAR (EN, filing, published 2026-02-19) https://www.sec.gov/Archives/edgar/data/1065088/000106508826000027/ebay-20251231.htm: "Marketplace revenues ... $9,107 million"

### 프로모티드 리스팅 판매자·외부 광고주 (high)
- metric: Amount $2B · FY2025 · Advertising revenue from Promoted Listings sellers and third-party advertisers
- note: Sellers pay to promote listings on and off eBay, while third-party advertisers pay based on impressions or clicks. Advertising revenue from this customer group was $1.993 billion in FY2025.
- [confirms] SEC EDGAR (EN, filing, published 2026-02-19) https://www.sec.gov/Archives/edgar/data/1065088/000106508826000027/ebay-20251231.htm: "Advertising revenues ... $1,993 million"
- [mentions] Marketplace Pulse (EN, analysis, published 2021-08-13) https://www.marketplacepulse.com/articles/ebays-plan-is-more-ads: "sellers inevitably buy advertising"

Reverse side: https://valuechain.wiki/ebay/suppliers.md · Ripple: https://valuechain.wiki/ebay/ripple.md

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Full node: https://valuechain.wiki/ebay.md · JSON: https://valuechain.wiki/ebay.json